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As a pioneering national sugar producer, Gula Prai has become a beloved household name, enhancing the taste of everyday life while meeting the needs of the Food and Beverage (F&B) industries across the nation.

With its rich heritage and unwavering commitment to excellence, Gula Prai continues to be the preferred choice for consumers, adding a touch of sweetness to countless moments.

SWEETENING
LIVES SINCE images

Gula Prai has been Sweetening Lives Since 1964, playing a pivotal role in shaping Malaysia’s sugar industry. For over six decades, it has consistently delivered safe, high-quality, and Halal-certified products, earning the trust of generations.

To Gula Prai Web

Gula Kastor

The Baker’s Natural Choice

Gula Halus

Guaranteed to Sweeten Your Day

Gula Aising

Finest Powdered Sugar

Gula Perang

Extra Depth & Sweetness

Gula Kasar

The Most Popular Choice

Fine Granulated Sugar

Guaranteed to Sweeten Your Day

Gula Super

Sweet & Sensational Taste

White Refined Sugar

Eazy for you drinks

HIGHLIGHTS

At MSM Sugar, we prioritize Environmental, Social, and Governance (ESG) principles to create a positive impact on the world. Together, we're shaping a better tomorrow, one sweet step at a time.

More Information

100%

circularity of mudcake waste
recovery into fertiliser or cement

Upgraded the industrial Effluent Treatment System (IETS) at MSM Johor

7.00%

reduction in Scope 1 and 2 greenhouse gas (GHG) emissions intensity

Non-hazardous waste recycled and recovered

25,413 MT

Archived waste recycling rate of

95%

to support circular economy and waste diversion

Planted

4,200

mangrove and mangrove-associated trees since 2021

KEEP CONNECTING WITH US

OUR BUSINESS

MSM Group produces, markets and sells refined sugar products under our flagship Gula Prai brand that lives up to its slogan.

MSM Prai

MSM Prai Berhad operates the Prai sugar refinery in Penang. Located on the northwest coast of Peninsular Malaysia

MSM Johor

MSM Johor provide an avenue for MSM Group to support domestic demand and further ramp up its export sales at a competitive pricing as it is strategically located at Tanjung Langsat Port, Pasir Gudang, Johor

MSM Logistics

MSM Logistics is the specialist in interstate, short & long haul trucking services via chartered and scheduled movement. Serving nationwide destination, it maintains a consistent and efficient delivery schedule.

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MyNewsHub - MSM Minta Kerajaan Semak Semula Harga Gula

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Bernama - MSM Malaysia wants govt to review price of sugar

NST Online - MSM Malaysia wants govt to review price of sugar

Harian Metro Online - Kenaikan harga gula adalah wajar

BH Online - Harga gula wajar dinaikkan susulan peningkatan kos - MSM

New Sunday Tribune - TV commercials with powerful Raya messages

NST Online - Affin Hwang upgrades MSM rating to `buy’

The Edge Markets - Affin Hwang upgrades MSM, deems stock undervalued