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Head, Group Commercial
Zanaria Abd Rahman
Age
53
Nationality
Malaysian
Gender
Female
Date of Appointment

Academic/Professional Qualification(s):

  • Master of Science in Information Management, Universiti Teknologi MARA
  • Bachelor of Business Administration with Honor (Human Resource Management), Universiti Teknologi MARA
  • Diploma in Executive Secretaryship, Institut Teknologi MARA

Directorship in Public Companies/Listed Issuers:

  • None

Relevant Experience:

Zanaria is senior commercial and growth strategy leader with over 20 years of leadership experience across multinational FMCG and consumer‑driven F&B businesses.

She brings deep expertise in commercial strategy, go‑to‑market execution, trade investment governance, and category leadership, with a strong track record of translating consumer and market insights into scalable business outcomes.

Throughout her career, Zanaria has led enterprise‑wide commercial and channel strategies, overseen significant trade and investment portfolios while strengthening financial discipline, accountability, and return on investment. She is also recognized for contributing to business turnarounds, driving sustainable growth, disciplined commercial governance, and market leadership across complex, multi‑channel environments and innovation at scale.

Other Relevant Appointment(s) or Membership(s):

  • None